Gift Basket Statistics - U.S. Industry Report by Shirley George Frazier Shirley Frazier


Why do you need
Gift Basket Industry Statistics?

Three reasons.

1. Loan applications.

You want to apply for a bank loan to start or grow your business.

Statistics will strengthen your case and prove industry value to a bank manager who needs to see documentation about the industry before approving your loan.
 

2. Mailing list expansion.

It's time to start or expand your direct mail or electronic mailing list.

As a wholesaler, supplier, or distributor, statistics that provide gift basket retailers' names, addresses, Web sites, and other contact details that's available from one source is what's needed to increase profits.

3. Competitive data.

Competitors are in more places than you have time to visit.

An up-to-date listing that includes competitive data compiled in city, county, and state order, along with Web site addresses, uncovers where they are so you can devise a plan to keep your clients and get theirs, too.

Many more reasons exist, but these are the top three responses we've received from hundreds of company CEOs, managers, and representatives who order this report each week.
 

 

What's In the Statistics Report, and How Current is the Data?

Your custom-created report is compiled with data from numerous sources (unrelated to our own internal mailing list) that update their statistics monthly, so you can be assured that what you receive was gathered the previous month.

Each report is delivered on an Excel spreadsheet and, depending on your request, will include any combination of the following:

  • Company name

  • Full address, telephone number and fax number

  • Web site address (where available)

  • Year established (where available)

  • Type of business

  • Estimated annual sales (where available)

  • Number of locations

  • Number of employees

  • Owner's name and title

In addition, your report, which only documents U.S.A. firms, can be compiled according to number of gift basket retailers in each:

  • State

  • County

  • City

  • Region (east, west, south, etc.)

Many individuals and businesses of all size invest in this report when:

  • Ready to test a new product for industry launch

  • In-house research is too costly or time consuming

  • Preparing to dominate market share within a particular region

Not since 2001 have we had the data to create this report, but it's available now in the manner you specify with the above options.

Reports with in-depth information will take a few days to compile and deliver electronically, while data that simply lists the number of companies selling gift baskets in a particular area is delivered quickly.
 

What Makes Me the Expert to Create Your Report?

I'm Shirley George Frazier, and when you research my name on the Internet, in bookstores, and by asking gift basket retailers, you'll learn that my name is synonymous with the industry.

My experience began in 1989 when I decided to start a gift basket business, which opened in 1990 under the name Sweet Survival.

The shop started slowly as I learned more about marketing and client relationships, and by 1995 my business not only grew tenfold, it also gained media attention as I displayed gift baskets for special and everyday occasions on:

  • The Food Network

  • CNBC

  • Fox Channel 5's Good Day NY

  • The Discovery Channel

  • New Jersey Network

In 1997, I wrote the book How to Start a Home-Based Gift Basket Business, published by The Globe Pequot Press. Now in its fourth edition, it continues to be called "the industry bible" by thousands of aspiring and veteran gift basket designers. The Gift Basket Design Book followed in 2004, now in its second edition.

Business and consumer publications regularly request quotes and articles from me on starting a gift basket business to share with their audiences.

I also travel extensively to trade shows and adult education centers throughout the United States to conduct gift basket seminars, including events in:

Shirley George Frazier speaking at the Denver Merchandise Mart
Shirley George Frazier speaking at the California Gift Show
  • New York

  • Los Angeles

  • Atlanta

  • Boston

  • Charlotte

  • Chicago

  • Cleveland

  • Dallas

  • Denver

  • Las Vegas

  • Miami

  • Orlando

  • Philadelphia

  • Phoenix

  • Washington, DC

My experience also includes:

  • Design competition judging at gift basket conventions and other industry trade shows

  • Articles featured in:

    - Gifts & Decorative Accessories
    - Fancy Food
    - Gift Shop Magazine
    - Gift Association of America newsletter
    - Rave Reviews Magazine
    - By Design
    - Retail Store Image
    - Gift Basket Review
     

  • An industry newsletter launched in 1994, now published and delivered online every Wednesday and Sunday, with archives housed at GiftBasketsNewsletter.com.

  • Research and publication of Gift Basket Statistics 2001, a comprehensive report about the industry from 1916-2001.

GiftBasketBusiness.com is the best-known and well-traveled industry site on the Web. It launched in 1998 and is the place where I've created a comprehensive, online environment for industry hobbyists, newcomers, veteran designers, manufacturers, suppliers, and related professionals.

The companion blog provides up-to-date ideas and insights about the industry, and a complete family of affiliated sites is listed below.

My office library is extensive and catalogues articles, photographs, and includes industry data available beginning in the early 1900s, and many of these documents are no longer available through the originators.

These materials allowed me to compile the Gift Basket Statistics 2001 report, and now I'm taking the process to a new level of informative data so that you can make the right decisions to build your sales.
 

Here's How to Place Your Order

There are two options to order your statistics.

1. By Phone.

Call office manager, Karen Smith, at (973) 279-2799 to create and confirm your gift basket statistics' report.

Karen will ensure that all specifications are included, provide a time table for delivery, and quote the investment price.


 

2. By Email.

Email Karen (info at giftbasketstatistics dot com) to complete and confirm your order.

As with Option No. 1, Karen will ensure that all specifications are included within your report, provide a time table for delivery, and quote the investment price.

Questions about the gift basket statistics report are welcomed by Email or telephone at the above addresses.

 

Gift basket industry statistics are not available anywhere else in the world. The investment cost for each unique report starts at $495, and while the price does not fit every budget, those who order can move forward confidently knowing that the data is a blueprint for success.

My staff and I look forward to freeing your time by creating a report that provides the detailed statistics that grow your business.

Yours truly,

Shirley George Frazier
Author, Professional Speaker, and Gift Basket Industry Expert

P.S.:  The sources selected to create this report constantly update their data because it's their business to ensure that what you receive is correct. Contact me if you have any questions before ordering your custom report.


A service of GiftBasketBusiness.com
Sweet Survival LLC
P.O. Box 31, River St. Station, Paterson, NJ U.S.A. 07544-0031
Email: info at giftbasketstatistics dot com
(973) 279-2799

Visit the family of GiftBasketBusiness.com sites
 

GiftBasketBusiness.com Gift Basket Business Blog Gift Basket Wholesale Supplies Baskets
Ask The Gift Basket Expert Gift Basket Course Gift Basket Articles Retail Wraps
Gift Basket Video Gift Basket Dictionary Gift Baskets Newsletter Web Sites for Retailers
Gift Basket Affiliate Gift Basket Design Book Gift Basket Book Solo Business Marketing
How to Start a Home-Based Gift Basket Business Solo Business Marketing Blog